A year-long cancer awareness project is being launched in Bridlington and around East Riding to help support residents through what could be one of the toughest times in their lives.
As part of this, East Riding of Yorkshire Council is launching a one-year project to help spread awareness of the signs and symptoms of cancer and give advice and support for people going through it – whether physically as the patient or emotionally as the relative – in order to give East Riding residents the best chance at living a normal life.
The project, called Raising Awareness About Cancer, will include a series of partnership-working with local organisations such as the Cancer Alliance, case study interviews with residents who have experienced living with cancer at home, being at work whilst having cancer, listening to the top professionals.
Professor Russell Patmore, medical director for clinical support at Hull and East Yorkshire Hospitals said: “Improvements in public health and medical treatments have led to us living longer. Unfortunately this means that many more of us will be found to have cancer at some point in our lives.”“I am really pleased that the council has launched this initiative as I firmly believe that talking more openly about cancer helps.”
John Skidmore, director of adults, health and customer services at East Riding of Yorkshire Council, said: “Connecting with people and talking about how you feel is important for every one of us and I want greater awareness so there is greater understanding to help local people.
“By creating a one-year cancer awareness project, with a different theme each month, we are aiming to help those who may be struggling in certain areas, as well as family members and friends”
“Prevention is an important aspect of health and wellbeing and we hope that by raising awareness of how to lead healthy lives, we will help and support the people of the East Riding to lead healthier lifestyles.”
Members of the public who wish to share their stories may be able to help others who are struggling with cancer. Sometimes hearing someone else’s story can help people realise they are not alone and that help is available.
To become involved in the project as a partner or case study, contact Kimberley Nichol by emailing
or call (01482) 391444.