After a challenging year away from production following a devastating Avian Influenza (AI) outbreak, a Sewerby farmer is set to commence egg production again.
Twenty five-year-old Will Waind is gearing up to resume operations at his free-range egg farm this month.
Will is a producer with The Happy Egg Co. – owned by the UK’s leading egg producer, the family-owned company, Noble Foods. In addition to traditional free- range methods, to be a happy egg farmer Will gives his hens plenty of space to roam, lots of natural tree cover, enriched feed and play kits – purpose- built climbing frames which the hens enjoy exploring.
Local enthusiasm for Will’s return to egg production has been strong, with the local community eager to see the farm back in operation. He has been grateful for the overwhelming support received and looks forward to resuming normal operations.
“It’ll be nice to get back up and running and back to some normality. I’ve been very lucky with all our members of staff who are all coming back to work at the farm too, which I am over the moon about.” he said.
Will first began producing free-range eggs at just 20 years- old, taking on responsibilities from his father Stuart.
He has also put enormous effort into growing cereals, potatoes and oil seed rape – all valuable commodities for local trade. In addition, Will is particularly proud of the farm’s dedicated farm shop Marton Manor – popular with locals and families – with its own café and pick- your-own strawberries in the summer months.
“Will is a brilliant producer and we’re truly impressed by his determination and wonderful spirit.” said Avril Ritchie, National Performance Manager at Noble Foods.
“He epitomises what it means to be a Noble Foods producer. He’s caring, resilient and above all else – puts the welfare of his birds first. Being a modern-day egg producer can be extremely challenging, but it’s clear that Will takes this in his stride and handles his farm with grace and charm.” continued Avril.
The decision to re-enter egg production follows a thorough maintenance effort on Will’s sheds.
Will explained: “It’ll be good to get birds back in and get back up and running as it’s been a long 12 months. I’m fairly nervous, as we really don’t want to go through the whole AI process again. But this is a challenge we’re all confronted with as free-range producers. The priority is the welfare and safety of our birds, they always come first.”
Partnering with Noble Foods has been a positive experience for Will, who appreciates the company’s commitment to its producers.
“It’s nice to work with a company that cares for the producer, which is great especially in what is quite a challenging market. If I have any problems – there is always someone at the endof the phone, which is very reassuring.” he added.
AI can often be passed by unavoidable circumstances, such as migrating birds flying over the range. So, to further enhance his biosecurity defences,
Will has implemented several measures. Changes in the packing rooms, daily range checks, and strict hygiene protocols have been established to tighten biosecurity and minimize risks even further.
Despite the challenges, Will has received full support from Noble Foods and NFU for the next flock, through a dedicated agreement by Noble Foods set-up with the insurer.
“The Noble Foods & NFU partnership has been very supportive for the next flock and thankfully insured our farm, which I was fairly shocked at, as no other insurers were taking on any other producers due to the high risk.” he explained.
